The Casino – Martin Scorsese’s Best-Seller
When it comes to movies about corrupt Wall Street financiers, mobster family members and deranged would-be assassins, few directors can match Martin Scorsese. His depictions of these characters have often been over-the-top in terms of violence and style, but they faithfully portray real life. His Casino is no exception.
The movie is a riveting and entertaining portrait of corruption, betrayal and the human capacity to fall into temptation. Its focus on the underbelly of Las Vegas casino life in the 1970s and 80s is especially interesting, revealing how even the most well-meaning and ethical people can find themselves tangled up in shady dealings that can ultimately destroy them.
There’s one certainty about gambling: The house always wins. How do casinos trick otherwise rational people — who work hard for their money and make reasoned financial decisions on a daily basis — into throwing hundreds or thousands of dollars away based on the roll of dice, spin of a wheel or draw of cards?
Aside from the obvious tax revenue, casinos offer other benefits to their home communities. Casinos can attract higher-skilled workers who are more likely to live close to the site, and this helps lower unemployment rates. They also create social spaces where people can gather and interact. They can host large events, offer spa and health club amenities, and provide delicious food. This is why it’s important to prioritize casino marketing strategies that highlight these unique features.